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What will the paid version of Telegram offer?

TOPICS: advertising, Premium, stickers, subscription, Telegram

Telegram is preparing a Premium version for a subscription fee with exclusive features The beta of the latest update of the Telegram app shows indications that a premium option is in the works, which for a subscription fee will give users access to various exclusive content and features. It is the beta 8.7.2 of the […]

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Apple triples advertising revenues leaving rivals “blind”

TOPICS: advertising, Apple, data collection, Facebook, Google, Search Ads, targeted advertising

Apple has won many battles lately: the last one, the litigation against Epic Games for the control and conditions of the App Store on iPhones. Less well known is the story of its advertising platform – yes, Apple has its own ‘Google Ads’ – which is growing dramatically in recent months. Revenues from Apple’s Search […]

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The CIA’s viral ad to get new spies

TOPICS: advertising, CIA, Langley, recruitment, spies, Virginia

The CIA, the United States intelligence agency, has launched an advertising campaign to attract personnel who, thanks to their style, have gone viral. Last year the CIA set a record for hiring, and they hope to break that record in 2020. These are videos created in the style of Hollywood movies. They show how work […]

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Coca-Cola also temporarily stops its ads on Facebook and other social networks

TOPICS: advertising, Coca-Cola, Dove, Facebook, Hellmann’s, Instagram, Knorr, Lipton, Mark Zuckerberg, Popsicle, St. Ives, Twitter, Verizon

Coca-Cola is another company that is slowing down its Facebook ad campaign. However, the beverage brand will also temporarily abandon its advertising on all other social platforms, including Instagram and Twitter. The decision will take effect on July 1 and will be in effect for at least one month, according to a statement on its […]

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Monetization comes also to Instagram TV

TOPICS: advertising, badges, broadcast, donation, IGTV, Instagram, Instagram TV, instagrammers, moderators, monetization, videos

Instagram has announced that it is working on a tool that will allow the platform to share revenue with Instagrammers through ads on IGTV (Instagram TV) next week. The idea is that content creators can receive a percentage of up to 55% of advertising revenues, provided they accept a more restrictive usage policy than the […]

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